Ice Blacks Puck Culture

Mmmm… Ice Blacks captain features in new Mainland butter commercial

When I think of bread, I usually think of butter too. But thanks to the latest Mainland commercial, that’s probably all changed now.


With the beautiful Queenstown mountains looking Remarkable in the background, a chilled out silver fox enjoys his lunch. Wait a minute…is that who I think it is? Yes! That’s Bert Haines, captain of New Zealand’s national men’s hockey team (the Ice Blacks) and core piece of the current NZIHL dynasty, the Skycity Stampede.

Mainland butter must be flying off the supermarket shelves ever since this commercial started airing this week.

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